Thursday, February 24, 2011

How To Win Fans (A Hockey Blog)

How do you have a Fan Appreciation Night when you don’t have any fans?



You bribe them

Last night, my hockey team, The Ice Dogs, hit the ice for the final game of the regular season. We were coming off a tough loss to the Falcons on Monday night, but have had a pretty impressive 2nd half of the season. Since Christmas we’d won 3 and tied one…before the break, we had 1 win and 2 ties.

Yes, we suck.

However, since it was our final game before playoffs, we decided to have Fan Appreciation Night. We invited friends, co-workers and our significant others to attend the game and cheer us on. To convince them, we offered free booze. Turns out this is a great way to get a group of people interested in something they’d otherwise never know about.

And it made the difference.

We got the crowd into it early, and thus were able to score first, which doesn’t happen often with our team, and when it does, it generally results in a loss…most games do. We scored four unanswered goals to give our goaltender, Taylor Johnson, his first shut-out in 5 years. Naturally we awarded him the first star and snagged the game puck for him.

This was the first winning shut-out in Ice Dogs history – been shut out ourselves, plenty - so, afterward, the BPG’s* skyrocketed.

It was possibly our most complete game of the year – including a full roster – and having a crowd there was certainly a key factor. We need to get them there for our playoff games (schedule still pending).

The only downside was losing a top centre to injury. Stay off that ankle Marc…and then suck it up and help us win again.

-Crash-

*BPG = Beer Per Game


Oh, here’s my daily Roll Up Loss…I’m now 0-6:

Roll Up Loss #6
1-in-6 my ass…

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